Setting the Scene

Bringing the Beautiful Game to America's Biggest Stage

Six cities. One tournament. Thousands of fans who weren't about to miss a single moment. When the world's most-watched sporting event came to American soil, the demand for unforgettable fan experiences followed. When Momentum Worldwide started planning watch parties, the question wasn’t whether to show up – it was how to show up at scale, across the country, with as little headache as possible.

Making an Impact

Bringing the Pitch to the Parking Lot

Momentum Worldwide set out to transform Walmart parking lots into full-scale soccer activations across the country. To pull off the ultimate spectator event, they needed a partner with the network and technology to pull it off across multiple cities without missing a beat.

They called us.

Tapping into our Cross-Rental network, we deployed a MuscoMAX™ Mobile LED Video Trailer across six major U.S. host sites, delivering high-impact viewing experiences that brought fans closer to the action in major cities across North America:

• Stop #1 Los Angeles  

• Stop #2 Dallas

• Stop #3 Boston

• Stop #4 Kansas City

• Stop #5 Miami  

• Stop #6 New Jersey

From LA to New Jersey, our MuscoMAX trailers delivered consistent, high-impact performance at every stop — on time, on spec, and exactly as promised. That's exactly what our Cross-Rental network was built for: the ability to mobilize quickly, execute flawlessly at multiple destinations, and scale across entertainment venues without sacrificing quality.